Bus stop advertising is one of the most effective outdoor advertising methods. It is recorded that 71% of people prefer buses and bus stops with advertising. Additionally, 69% of people learn about new products/ services via bus stop advertising Gold Coast. Source: AMW Media and Global Research Network data2decisions – Proprietary Study 2018. So how […]
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How to Know If Your Outdoor Marketing Campaign is Working
Published 19th January 2022 As many Gold Coast business owners will know, tracking and measuring the ROI of your marketing campaigns is one of the most crucial steps. The pros of digital advertising such as Facebook and Google Ads are that they allow for (almost) completely accurate tracking and results – from exactly who has […]
What Christmas Means for Your Outdoor Campaign
Published 9th December 2021 The seasonality of Christmas on the Gold Coast means holidays, warm sunny days, and plenty of people getting out and about, actively looking for their next gift purchase. Christmas is a fantastic time to have an outdoor campaign running, as the higher levels of foot traffic and dwell times mean that […]