Published 16th August 2021: Bus shelters provide a localised and targeted platform for advertising your business. Many pedestrians, commuters and drivers alike will view the advertisements as they board or wait. However, to attract more potential customers, you’ll need to have creative ideas for your next bus stop advertisement to engage viewers that little bit further.
Ideas for bus stop ads on the Gold Coast
1.Make it interesting – This PlayStation bus stop advertisement is beyond impressive. Apart from changing the entire bus stop to their branded colours, they’ve also made it somewhat interactive. If you’re a PlayStation fan, you’ll understand this. But they’ve actually put controls in bubble wrap form. This is great social media content in today’s age, and users will share, which increases your overall audience.
2.Offer free stuff – Most individuals are usually excited about free things—for example, this free coffee advertisement from McDonald’s. The ad looks visually pleasing to the eye, and it shows the consumer what they’re able to get for free by visiting their restaurant. This is superb and a unique approach to advertising-free coffee.
3.Make it interactive – Having plain posters is cool, but what about having a bus stop shelter made from actual goalposts and some animations of the most popular players? Additionally, you can include other sports such as basketball and other goal-related sports. Although it isn’t ideal for people to play football in a bus shelter, it’s again a great social media post.
4.Be fun with it – Most middle-aged people and seniors wait at bus stops. Within the busy society we live in today, it can be challenging to enjoy yourself every day. But, why not increase bus-getters mood by implementing a swing next to your advertisement. People will happily swing away while staring at your advertisement.
If this gets your wheels turning, get in contact with Tailored Outdoor Media to take the stress and hassle out of planning your next marketing activity.
